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- Introduction
- What is culture?
- Culture is like an Iceberg
- Culture and its core elements
- What is intercultural communication?
- Which are the challenges in intercultural communication?
- Transnational communication skills
- Enhancing cultural awareness for transnational communication
- Choosing adequate communication strategies
- Intercultural Conflict Management
- Stumbling blocks in Intercultural Communication
- Which are the elements that may lead to a conflict situation?
- Conflict strategies
- Conflict prevention
- Working on the intercultural image of the organisation
- What is the “image” of an organisation?
- Why should you adapt the image of your organisation to cultural premises?
- How can you work on your intercultural image?
- Quiz
- External resources
Stumbling blocks in Intercultural Communication
When culture is the basis of the conflict, then it is the cultural behaviour of at least one of the counterparts which makes the other feel uncomfortable, irritated and even hurt, thereby causing emotional reactions (Barmeyer, 2012, 34).
Intercultural conflict “is defined […] as the perceived and/or actual incompatibility of values, expectation, processes, or outcomes between two or more parties from two or more cultures over substantive and/or relational issues” (Ting-Toomey, 1994, 360). Not all situations of intercultural miscommunication lead necessarily to a conflict. However if misunderstandings remain unclarified in the long run they can evolve into an interpersonal conflict (Ting-Toomey, 1994, 360). According to Barmeyer (2012, 34), in contrast to intracultural conflicts, intercultural conflicts often are characterized (at least originally) by the will and readiness of the parties involved to communicate. This means that involved parties do not avoid communication. On the contrary, the involved parties often communicate, but this happens “intuitively”, according to the own communicative habits and unaware of the elements that may lead to a conflict in an intercultural communication situation.
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